LU Biscuits


Founded in 1984, Continental Biscuits Limited (CBL) has a joint venture with Mondelez International with a shareholding of 50.5% and 49.5% respectively. For more than two decades CBL is engaged in the manufacturing and marketing of the brand LU. We have an array of products which are pre-eminent in the branded biscuit business both in Pakistan and abroad. Their unrivalled portfolio of brands has been meeting consumer needs for well over two decades and includes such favorites as TUC, Candi, Prince and Bakeri.